WOMEN-LED BUSINESS IS A FORCE FOR GOOD.

Business is the most powerful, innovative force in the world. With purpose-led, women leaders at the helm, we can create successful, scalable businesses that lead in both impact and profits.

OUR WORLD NEEDS MORE WOMEN-LED BUSINESSES TO GROW & PROSPER.

The wisdom and approach of women-led business is needed now more than ever.

The Force for Good Ecosystem provides women founders access to the knowledge, experience, opportunities, and funding that would otherwise be out of reach.

IS YOUR ORGANIZATION READY TO ACCELERATE?

There are four critical factors that both fuel positive impact in the world and lead to scale and profit. Take the Acceleration Readiness Assessment to learn whether you:

 

  1. Know Your Purpose
  2. Know Your Customer
  3. Know Your Impact Plan
  4. Know Your Highest and Best Use

Is your business primed for high-impact growth?

 

Find out your Growth Readiness Score and receive four custom tools to help you unlock exponential growth and impact this year.

Companies with a score of 80 or higher are aligned and ready to grow.

The Force for Good System(TM) is an elevated model of leading high-impact, high-growth enterprises led by women.

Our system aligns with the strengths and motivations of women founders, fostering growth that is profitable, purposeful, and impactful. By implementing our system, you join a community of women founders committed to growing successful, sustainable businesses that lead in both impact and profits.

We help women founders

unlock exponential growth.

The Force for Good System helps women founders experience desired outcomes faster:

Impact

The positive good your company wants to bring to the world.

Scale

Attracting and enrolling plenty of customers to serve and support.

Profit

Ensuring sustainability & abundance for all stakeholders.

Women leaders instictively align purpose with scale and profit

 

  • Customers feel the integrity and quality of your company and feel proud to be served by your company.
  • Members of your team become the best versions of themselves, inspired by a purpose larger than themselves and a culture that promotes both excellence and kindness.
  • You create an environment of continuous evolution, innovation, and breakthrough, which accelerates progress on your most pressing goals.
  • You build a profitable, sustainable business at a scale and with a purpose that creates goodness in the world.

Get Started!

1

Take the Growth Readiness Assessment

2

Get the Force For Good Book

3

Sign-Up for the Free 1-Day Growth Plan

4

Learn About the Virtual Growth Accelerator

Force for Good Growth Accelerator

 

The Virtual Accelerator is for women founders who have an expansive vision to serve thousands.  They are struggling to cross the chasm to exponential growth.    

 

Get the Book

A Force For Good

A Force for Good is dedicated to helping purpose-minded entrepreneurs survive and thrive. This book details all the Core Growth Elements needed to scale and achieve impact, including technology, tools, and methods for making your vision, purpose, and unique way of seeing the world come to life.

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1-Day Growth Plan! 

Are you ready to accelerate growth?
In just one day, you will take the first essential steps
in moving your company towards breakthrough results.

Testimonials From The Book

I enthusiastically endorse Coco Selman’s A Force for Good. This empowering book offers a fresh perspective on how individuals, especially women founders and executives, can build companies and organizations that drive meaningful, positive change while fueling growth and profitability. The Force for Good website further enhances this mission by offering interactive toolkits and valuable resources to help turn your impact-driven intentions into actionable strategies. It’s a must-read for anyone committed to making an impact and driving transformative change.

Fran Maier

Founder BabyQuip & Co-Founder, Match.com

A Force For Good by Coco Sellman is an essential guide for visionary women founders eager to amplify their impact and profitability. Drawing on her own remarkable journey, Coco provides a practical toolkit and strategic insights that inspire women to build high-growth enterprises. With themes of transformation, purpose, and leadership, this book not only equips readers with actionable plans but also fosters a community dedicated to societal change. Join Coco in redefining business norms and making a lasting impact!

Julie Castro Abrams

Founder & CEO of How Women Lead, How Women Give, and General Partner of How Women Invest

Finally, we have a needed sequel to all the management books about building “good to great” companies. Coco Sellman’s A Force For Good delivers what women founders and entrepreneurs have been longing for – a primer on how to build a successful company that fully embodies the heart, soul and integrity of the founder AND delivers on its promise to all stakeholders. Coco’s own experience has taught her that building great companies requires you, as a leader and entrepreneur, to show up as your best self, fully in your power, connected to a purpose greater than yourself. Not only will A Force For Good inspire you. It will guide you with a road map and practical tools to support your journey. Grab this book now and let Coco accompany you on the path to fulfill your dreams.

Carolyn Buck-Luce

Managing Partner Imaginal Labs, Founder of The Decade Game & Bestselling Author of EPIC

If you own a business, or are thinking of starting a business, A Force for Good is a must-have resource. The practical and instructional step-by-step guide is full of vital tips and relevant examples that will bring your roadmap for success to life. Keep it within close reach, you will refer to time and time again.

Emily Dalton

Co-Founder Jack Black

Integrating the growth mindset with a step-by-step roadmap, Coco Sellman provides a tangible path to exponential business growth that amplifies the strengths of women. A Force for Good is a must-read for women founders who want to go big, in both impact and profit.

Julia Pimsleur

Founder Million Dollar Women, Best-Selling Author of Million Dollar Women and Go Big Now

A Force for Good is a powerful source of inspiration as well as practical advice for women entrepreneurs who want to grow and scale their businesses. If you’re an Entreprenista committed to building and leading a high-impact business while cultivating a team that will thrive, you must read this book!

Stephanie Cartin

Co-Founder of Entreprenista